our story

There is no place on earth like Michigan.

xo, michigan was born out of a desire to celebrate the great love between a state and its cities and the people shaped by them.

And because we believe the backdrops of Michigan deserve to be preserved for generations to come, a portion of every sale goes back to preserving the place that gave us everything.

The backdrops are Michigan’s love letter to you.

The memories are your love letter to Michigan.

The love letter goes both ways.

xo, michigan